Case Study: Event Mail, Home Furnishings Retailer
- Full-Service, Turn-Key Direct Mail Campaign
- Results: 30 New Orders Written, Average Order Size: $1,440
Total Sales: $43,219 (5x prior average)
Adcock Furniture of Bogart, GA needed a burst of cash flow and was planning a Mid-Winter furniture clearance sale. They chose Imtek’s Event Mail services to promote the event to a targeted group of consumers within their trade area. Imtek provided a fully-managed program from graphic design to mailing list acquisition to printing & mailing. The result: over $40,000 in sales for the event – 5 times their prior average.
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